Nio CEO cautiously eyes Europe entry for Chinese EV startup

A Nio ES8 crossover is pictured in Heifei, China. The crossover will compete with the Audi Q7 in the world’s No. 1 market. For about two years, the Nio EP9 sports car prototype had the fastest lap time of any electric vehicle on the grueling Nuerburgring Nordschleife at 6:45.90. Although the EP9′s record fell last month to the Volkswagen IDR, the result proved that Nio’s innovative technology could compete with the world’s best. Nio founder and CEO William Li spoke to Automotive News Europe Correspondent Christiaan Hetzner during the Shanghai auto show about the EV maker’s plans for Europe, competing with German rivals in China and the need for fresh funding after listing on the New York Stock Exchange. The best chance for a Chinese automaker to break into the European market is with EVs. Does Europe appeal to you? Yes. We want to be a global brand. We have almost 200 people in Munich, for example. But we are still a very young company and have limited resources. If we expand abroad, we should be profitable. That’s why we should be very careful when we expand outside of China because it’s very easy to enter a market, but very hard to sur...

Global Clean Room Air Filter Market 2019-2024 | Market Insights, Industry Analysis, Size, & Share

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